Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Nashoba Paddler Rentals | Search engines recommend title length of around 50-60 characters. The length of this title is 23. |
| Meta description | Offers canoe and kayak rentals, day canoe tours and full moon tours, canoeing instruction, environmental education for schools. The environmental education arm is called River Classroom. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 186 characters. |
| Keywords | canoe, kayak, standup paddleboard, rentals, canoe rental, canoe camp, canoe picnicing, clean, Boston, New England, Groton, Massachusetts, Nashoba Valley, Nashua River, canoe trip, outfitter, river education, summer camp, river camp, canoeing instruction, day tours, environmental education, northcentral Massachusetts, restored river, overnights, nature camp, adventure, watershed, science camp, eco-tourism, recreation, relaxation, outdoors, boating, fishing, vacation, summer, youth programs, field trips, lessons, classes, boat, Squannacook River, kids activities, bass, company outings, business outings, events, handicapped, disabled, outings, recreation departments, nature education, wildlife, Old Town, Professional Paddlesports Association, paddling picnicing, clean, Boston, New England, Groton, Massachusetts, Nashoba Valley, Nashua River, canoe trip, outfitter, river education, northcentral Massachusetts, restored river, overnights, summer camp, river camp, canoeing instruction, day tours, environmental education, nature camp, adventure, watershed, science camp, eco-tourism, recreation, relaxation, outdoors, boating, fishing, vacation, summer, youth programs, field trips, lessons, classes, boat, Squannacook River, kids activities, bass, company outings, business outings, events, handicapped, disabled, outings, recreation departments, nature education, wildlife, Old Town, Professional Paddlesports Association, canoeing, canoe and kayak rentals, kayak, rentals, river, swimming, picnicing, claen, Boston, New England, Groton, Massachusetts, Nashoba, Nashoba Vally, Nashoba Paddler, canoe trip, outfitter, river education, north central Massachusetts, restored river, overnights, summer camp, camp, tours, river camp, adventure, watershed, science camp, eco-tourism, recreation, relaxation, outdoors, boating, fishing, vacation, summer, youth programs, field trips, lessons, classes, boat, Squannacook River, St.Croix, kids activities, bass, company outings, business outtings, events, handicapped, disabled, recreation departments, nature education, wildlife, Old Town, Professional Paddlesports Association, river classroom, day tours, canoe | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.7306 seconds on average | Website load speed is pretty fast. |
| Alexa global | 8 041 867, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 18 links | This is a normal amount of links. |
| Number of backlinks | Around 40 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 13.5KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 209.17.116.10. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Sports Water Sports Canoeing and Kayaking Regional North America United States Massachusetts |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | southbridgeboathouse.com plumislandkayak.com nantasketkayaks.com westfordyouth.com grotonwood.org |
These are the websites that fall into the same category as nashobapaddler.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Content-Type: text/html Last-Modified: Sat, 14 Oct 2017 13:17:21 GMT Accept-Ranges: bytes ETag: "ac8e2c4ee44d31:0" Server: Microsoft-IIS/8.5 X-Powered-By: ASP.NET Date: Sun, 29 Oct 2017 01:37:19 GMT Content-Length: 13665 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1932 mistypes, associated with nashobapaddler.com:
If you are curious about what TLD extensions could also match the domain name of nashobapaddler.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: