Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Mortgage Brokers Auckland - Paul Richardson - Roost Mortgages | Search engines recommend title length of around 50-60 characters. The length of this title is 61. |
| Meta description | Specialists in matching potential mortgagees with the best deals on the market. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 79 characters. |
| Load time | 1.3613 seconds on average | Website load speed is pretty fast. |
| Total links on homepage | We found 23 links | This is a normal amount of links. |
| Number of backlinks | Around 28 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 16.3KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.28.17.138. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Auckland Localities Auckland Central Business and Economy Financial Services |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | mortgagelinkauckland.co.nz mortgagebrokerauckland.net.nz mortgagemasters.co.nz go2guys.co.nz edgemortgages.co.nz |
These are the websites that fall into the same category as mortgagebrokersauckland.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Mon, 20 Nov 2017 12:24:01 GMT Content-Type: image/jpeg Content-Length: 16655 Connection: keep-alive Set-Cookie: __cfduid=d9ff5dda6075848e56dafcc68c72b9b981511180640; expires=Tue, 20-Nov-18 12:24:00 GMT; path=/; domain=.mortgagebrokersauckland.co.nz; HttpOnly Last-Modified: Fri, 02 Oct 2015 02:15:37 GMT Cache-Control: public, max-age=2592000 Expires: Wed, 20 Dec 2017 12:24:00 GMT CF-Cache-Status: MISS Accept-Ranges: bytes Server: cloudflare-nginx CF-RAY: 3c0b623a960c2762-FRA |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1884 mistypes, associated with mortgagebrokersauckland.co.nz:
If you are curious about what TLD extensions could also match the domain name of mortgagebrokersauckland.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: