Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Humanists UK | Search engines recommend title length of around 50-60 characters. The length of this title is 12. |
| Meta description | Watchdog and lobby organisation with interest in the full range of issues with ethical implications. It aims to support and represent people who seek to live good and responsible lives without religious beliefs. News, publications, contact and briefings on issues. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 264 characters. |
| Load time | 0.2606 seconds on average | Website load speed is pretty fast. |
| Alexa global | 368 145, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 95 853 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 323 links | This is a normal amount of links. |
| Number of backlinks | Around 1 050 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 83.5KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 162.13.227.240. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Society Religion and Spirituality Humanism Secular Humanism Regional Europe United Kingdom Society and Culture Religion Humanism and Secularism |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | americanhumanist.org iheu.org kidswithoutgod.com humanismforschools.org.uk secularhumanism.org |
These are the websites that fall into the same category as humanism.org.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:11 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 19 672 323 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Wed, 28 Jun 2017 10:56:26 GMT Server: Apache/2.4.25 (CentOS) X-Powered-By: PHP/7.0.18 Vary: Cookie Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate Pragma: no-cache WP-Super-Cache: Served legacy cache file Strict-Transport-Security: max-age=15768000 Upgrade: h2 Connection: Upgrade, close Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain name: humanism.org.uk Registrant: British Humanist Association T/A Humanism Registrant type: UK Registered Charity, (Charity number: 285987) Registrant's address: 39 Moreland Street London EC1V 8BB United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 27-Aug-2013 Registrar: LCN.com Ltd [Tag = LCN] URL: http://www.lcn.com Relevant dates: Registered on: 11-Nov-1996 Expiry date: 11-Nov-2023 Last updated: 15-Sep-2014 Registration status: Registered until expiry date. Name servers: ns0.lcn.com ns1.lcn.com WHOIS lookup made at 20:11:16 03-Jul-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1760 mistypes, associated with humanism.org.uk:
If you are curious about what TLD extensions could also match the domain name of humanism.org.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: