Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Home Instead Senior Care - Home - The world's leading domiciliary care company. | Search engines recommend title length of around 50-60 characters. The length of this title is 79. |
| Meta description | Offers home care to elderly people, allowing them to stay in their homes for as long as possible. Includes a profile and details of the services offered. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 153 characters. |
| Keywords | Home Instead Senior Care, senior home care, Alzheimer's Care, dementia care, elderly companionship, caregiver, non-medical home care, long term care, home care franchise, franchise opportunities | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.3191 seconds on average | Website load speed is pretty fast. |
| Alexa global | 860 438, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 79 links | This is a normal amount of links. |
| Number of backlinks | Around 190 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 28.1KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 188.65.180.130. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom England Cheshire Warrington Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | homecare.co.uk bluebirdcare.co.uk carewatch.co.uk helpinghandshomecare.co.uk thecedarshomecare.co.uk |
These are the websites that fall into the same category as homeinstead.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 3:37 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 09 Jun 2017 01:33:01 GMT Server: Apache/2.2.32 (Unix) mod_ssl/2.2.32 OpenSSL/1.0.1e-fips mod_bwlimited/1.4 PHP/5.5.38 X-Powered-By: PHP/5.5.38 Set-Cookie: PHPSESSID=dd1c63da739159bb695c8e0449d9d54f; path=/ Cache-Control: max-age=0, no-cache, no-store, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Vary: Accept-Encoding X-Mod-Pagespeed: 1.11.33.4-0 Content-Length: 28635 Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Error for "homeinstead.co.uk". the WHOIS query quota for 62.75.137.71 has been exceeded and will be replenished in 109 seconds WHOIS lookup made at 04:54:14 16-May-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1872 mistypes, associated with homeinstead.co.uk:
If you are curious about what TLD extensions could also match the domain name of homeinstead.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: