Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | The Old Sweet Shop, a traditional english sweet shop online | Search engines recommend title length of around 50-60 characters. The length of this title is 59. |
| Meta description | Offers traditional English sweets and candy, such as boiled sweets, liquorice and toffee. Profile, catalogue and shopping cart. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 127 characters. |
| Load time | 0.6764 seconds on average | Website load speed is pretty fast. |
| Quantcast global | 83 705 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 46 links | This is a normal amount of links. |
| Number of backlinks | Around 6 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 13.8KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 217.17.48.10. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom Business and Economy Shopping Food Confectionery Regional Europe United Kingdom England Lancashire Morecambe Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | sugarboy.co.uk turkishdelightrestaurant.com louble.wordpress.com sweetsforu.co.uk cafemaitreya.co.uk |
These are the websites that fall into the same category as oldsweetshop.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 3 506 923 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Thu, 07 Dec 2017 00:09:06 GMT Server: Microsoft-IIS/6.0 X-Powered-By: ASP.NET Content-Length: 14015 Content-Type: text/html Set-Cookie: ASPSESSIONIDSQTDTBDC=EGHBJAEADJFINBBEFNDDOMMC; path=/ Cache-control: private |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1840 mistypes, associated with oldsweetshop.com:
If you are curious about what TLD extensions could also match the domain name of oldsweetshop.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: